Job Description
Experience: 2–3 years
Package : 3.6 LPA - 5.5 LPA
Location : Calicut ,Kerala
Key Responsibilities
● Build and execute the overall content strategy for Lanstitut across social media platforms
● Own the brand narrative and ensure consistency in tone, messaging, and positioning
● Plan monthly and quarterly content calendars aligned with campaigns and business objectives
● Translate business goals into clear content themes, formats, and storylines
● Collaborate with designers, video editors, and performance marketers to create high-impact content
● Review, edit, and optimise content to maintain quality and relevance
● Analyse content performance and refine strategy based on insights and trends
● Stay updated with social media trends, audience behaviour, and platform best practices
Requirements
● 2–3 years of proven experience as a Content Strategist or similar role
● Graduation is mandatory
● Strong understanding of social media platforms and content ecosystems
● Excellent storytelling, writing, and editing skills
● Ability to think strategically and execute consistently
● Experience in building brand voice and long-term narratives
● Ability to work independently and take ownership of outcomes