Job Description
We’re Hiring: Performance Marketing Manager – Growth & Acquisition
Experience: 3–6 Years | Kolkata
If you think in CPL, CPA, ROAS, CAC, budgets, funnels and revenue—rather than just likes, followers and impressions—we want to talk to you.
At INVESMATE Group, we're building a stronger performance-driven growth engine across multiple brands. We're looking for a Performance Marketing Manager who can take ownership of paid acquisition, solve campaign problems and scale what works.
WHAT YOU'LL DO:
- Plan, execute and optimize Meta & Google Ads campaigns
- Own budgets, targeting, campaign structure and scaling
- Drive lead generation and customer acquisition
- Monitor and improve CPL, CPA, CAC, ROAS & conversion rates
- Analyze campaign performance and identify the why behind the numbers
- Test audiences, creatives, offers and acquisition strategies
- Analyze the complete funnel: Ad → Landing Page → Lead → Customer
- Work with creative, content, sales and web teams to improve performance
- Use tools such as GA4, Meta Pixel/CAPI, conversion tracking and analytics
WHAT WE’RE LOOKING FOR--
Strong hands-on expertise in:
- Meta Ads | Google Ads | Lead Generation | Campaign Scaling | Analytics | Funnel Optimization
- Experience in EdTech, FinTech, SaaS, D2C or Performance Marketing Agencies is a plus.
We value proven results over certificates.
Be ready to talk about:
What budget have you managed?
What results did you achieve?
What campaign did you scale?
What problem did you solve?
WHY INVESMATE?
You’ll work across a multi-brand business ecosystem spanning financial education, investment research, wealth management, AI/SaaS and other growth businesses.
This means exposure to different products, audiences, funnels and acquisition challenges—with the opportunity to make a measurable impact.
WHAT WE OFFER:
- Competitive compensation based on experience
- Joining incentive for selected candidates
- Performance-linked incentives
- Career growth opportunities
- Exposure to multiple brands and business models
- Opportunity to work with meaningful advertising budgets
- Direct involvement in growth and acquisition strategy
We don't need someone who just knows how to run ads...
We need someone who knows how to drive performance!