Job Description
Company: upGrad
Team: International Creative Team
Location: Marol, Mumbai, Maharashtra
Experience: 3–5 Years
CTC: Up to ₹7 LPA
Function: Creative / Video / Marketing
Role Overview
We are looking for a creative and detail-oriented Video Editor to join the upGrad International Creative Team. The ideal candidate will have a strong eye for design, storytelling, and visual communication, with the ability to independently transform creative briefs into engaging, high-quality video content.
The role involves creating video assets for performance marketing, social media, brand campaigns, digital platforms, events, landing pages, and other marketing touchpoints across international markets.
Key Responsibilities
- Edit and produce video content for performance marketing, paid advertising, social media, YouTube, websites, landing pages, webinars, events, and brand campaigns.
- Translate creative and marketing briefs into engaging video narratives aligned with campaign objectives, audience preferences, and messaging.
- Create reels, short-form videos, promotional films, testimonials, learner stories, explainers, event after movies, and other digital marketing content.
- Develop motion graphics, kinetic typography, transitions, title cards, lower thirds, text animations, and engaging visual treatments.
- Apply strong graphic design principles across typography, composition, colour, imagery, layouts, and visual hierarchy.
- Leverage AI-powered video and design tools for ideation, editing assistance, captioning, transcription, asset generation, enhancement, and workflow automation.
- Adapt and repurpose video content across different platforms, formats, durations, languages, and international audiences.
- Create multiple creative variations for campaign testing and optimisation.
- Ensure all video assets adhere to brand guidelines and maintain high standards of visual and audio quality.
- Collaborate with marketing, performance, content, sales, brand, and regional teams to deliver effective creative solutions.
- Manage multiple projects simultaneously while meeting deadlines and maintaining quality.
Required Skills and Qualifications
- 3–5 years of professional experience in video editing, preferably in digital marketing, advertising, content, media, edtech, or technology.
- Strong proficiency in Adobe Premiere Pro and Adobe After Effects.
- Experience with AI-powered video editing and creative tools.
- A strong portfolio or showreel demonstrating marketing-focused video content.
- Understanding of short-form video storytelling, hooks, pacing, audience retention, captions, and calls to action.
- Strong visual design sensibility, attention to detail, and storytelling ability.
- Ability to independently execute creative briefs and manage multiple deadlines.
Good to Have
- Working knowledge of Adobe Photoshop and Adobe Illustrator.
- Familiarity with Canva, Figma, or Sketch.
- Experience with audio editing and sound-design tools.
- Experience creating content for international markets and diverse audiences.
- Understanding of performance marketing creatives and creative testing.
Tools and Technologies
Must Have
- Adobe Premiere Pro
- Adobe After Effects
- AI-powered video and creative tools
Good to Have
- Adobe Photoshop
- Adobe Illustrator
- Canva
- Figma
- Audio and sound-design tools
Compensation
CTC: Up to ₹7 LPA, depending on experience and skill set.
Application Requirements
Candidates should submit an updated resume along with a portfolio or showreel showcasing their video-editing, motion-graphics, and marketing-content capabilities.