Job Description
Key Responsibilities (day-to-day)
Lead media strategy, delivery, and optimisation across paid, earned, and owned channels for a group of accounts.
Own senior client relationships, consultative conversations, and expectation management.
Set optimisation direction across SEM, Display, Social, OTT, Programmatic, UAC, and mobile app marketing.
Own KPI frameworks and web-analytics standards across the group's channels.
Drive account growth through cross-sell and upsell opportunities.
Lead, coach, and develop account managers and specialists.
Partner with internal and external cross-functional teams to deliver omni-channel, integrated campaigns.
Champion best practices in analytics, tooling, and marketing automation.
Work in a fast-paced, collaborative and ownership driven environment.
Qualifications
6–8 years in digital media / performance marketing, with team and client leadership.
Deep command of multi-channel campaigns, web analytics, and optimisation strategy.
Strong communication and consultative client-leadership skills.
Proven at growing accounts and managing senior client relationships
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