Job Description
Key Responsibilities (day-to-day)
- Lead media strategy, delivery, and optimisation across paid, earned, and owned channels for a group of accounts.
- Own senior client relationships, consultative conversations, and expectation management.
- Set optimisation direction across SEM, Display, Social, OTT, Programmatic, UAC, and mobile app marketing.
- Own KPI frameworks and web-analytics standards across the group's channels.
- Drive account growth through cross-sell and upsell opportunities.
- Lead, coach, and develop account managers and specialists.
- Partner with internal and external cross-functional teams to deliver omni-channel, integrated campaigns.
- Champion best practices in analytics, tooling, and marketing automation.
- Work in a fast-paced, collaborative and ownership driven environment.
Qualifications
- 6–8 years in digital media / performance marketing, with team and client leadership.
- Deep command of multi-channel campaigns, web analytics, and optimisation strategy.
- Strong communication and consultative client-leadership skills.
- Proven at growing accounts and managing senior client relationships
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